It's Communications Time!
Now more than ever, communications must be an integral part of our organizing strategy if we want to win.
Join PICO California for our Communications Training Series hosted by Fenton Media.
We have developed 5 targeted trainings to help your federation strengthen its communication muscle.
Message Your Cause
Tuesday, Jan 24, 4-5pm
We will go over best practices when it comes to effectively crafting and communicating your talking points/messages.
Social Media Strategy Overview
Wednesday, Jan 25, 11:30am-12:30pm
Learn strategies to grow the reach of content on digital and social media platforms, focusing on your website, Twitter, and Facebook.
Resources to Past Trainings
COMMUNICATIONS FOR CHANGE - OVERVIEW OF COMMUNICATIONS STRATEGY
We’ll introduce a basic framework for communications and walk through best practices of how to bring a communications strategy into your events, campaigns, actions and organizing efforts.
Presentation slides: http://bit.ly/Comms4ChangeSlides
Webinar recording: http://bit.ly/Comms4ChangeWebinar
MASTER THE MEDIA - BASICS OF MEDIA RELATIONS
Learn best practices for print and broadcast interviews, controlling the conversation and on-camera practice. Since this training will be in-person, we strongly encourage all PICO federations send a variety of representatives. This session will benefit new/veteran staff, leaders and clergy that are willing to share their story with the media. You will build up your spokesperson skills whether you have no experience with the media, or if you are often called upon to speak to reporters.
Presentation slides: http://bit.ly/PICOSpokesSlides